IDC Discusses Affects of Flooding in Thailand

Written by John Ponio    Friday, 11 November 2011 16:50

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The IDC (International Data Corporation) has recently come out with a press release detailing just how badly the terrible flooding over in Thailand is hurting and will hurt the HDD market. Currently, the press release states, there are over a dozen hard drive manufacturers who are being hurt by the flooding. Estimates say that it will affect the market into Q1 2012, but we won't know for certain how bad things actually are until the flooding resides and manufacturers can assess the damage to their factories. Loren Loverde, program vice president at IDC Worldwide Consumer Device Trackers, said, "The HDD shortage will affect smaller PC vendors and lower priced products most, including mininotebooks (aka netbooks), emerging markets and entry-level consumer PCs. However, even the largest vendors are expected to face HDD shortages, particularly for portable PCs where the market is more consolidated. Nevertheless, the shortage will relieve some pressure on pricing and margins, and present some opportunities for strategic share gains among the larger players." You can read the full press release here.